From the course: Leadership Stories: 5-Minute Lessons in Leading People

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Find solutions outside your industry

Find solutions outside your industry

From the course: Leadership Stories: 5-Minute Lessons in Leading People

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Find solutions outside your industry

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- In 1997, Andy Murray was one of the founding partners of a shopper marketing agency in Springdale, Arkansas called Thompson Murray. They create the kind of marketing signs and displays you see in stores everywhere. And as Andy knows firsthand, retail is a fast-paced business. It's in a constant state of change. New brands show up on the shelf, old ones disappear, and the sale prices change on a weekly basis. All that requires new marketing materials, so speed's critical. And an agency that can't keep up just won't be around long. So Andy was constantly on the lookout for ideas to help his company move faster without damaging quality. It turned out some of his best ideas came from the most unlikely of places. And one of those unlikely places was his son's pediatrician, Dr. Jackson. Now, Dr. Jackson was voted the best pediatrician in town. He was famous for his great patient care and bedside manner, but that wasn't what impressed Andy. What impressed Andy was the fact that Dr. Jackson…

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