Build and maintain rapport

- After a connection meeting with an executive,…you should send a thank-you message.…But what two things should you include…that most people neglect?…Here's a typical thank-you message.…Dear Executive:…Thank you for taking the time to meet with me.…I really appreciate it.…It was very valuable for me.…I gained lots of insights,…and I'm going to work on them right away.…I hope to see you again.…Now, is that a good message?…No, it's terrible.…It's generic, and generic is the archenemy…of executive connections.…Let's assess.…

Does it pass the "Why me?" test?…No, it could be sent to any leader anywhere.…Does it pass the "Easy for me?" test?…Well, sort of.…It's easy to ignore, easy to delete.…Actually, it is easy to read,…and that's one okay thing about it.…And it's not too long, but it needn't be that short.…Does it pass the "Remarkable to me?" Test?…Sadly, no.…Nothing makes the person stand out as unique.…So in your followup message,…do say "Thank you. I appreciate the conversation."…Then, be sure to add two more crucial pieces,…