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About the Author
A true CRM expert, Karen Fredricks has written more than ten of the popular For Dummies books, including titles on ACT!, SugarCRM, Outlook, Business Contact Manager, Office Live, and marketing with Microsoft Office 2007. Karen’s firm, Tech Benders, customizes popular contact management and CRM software to help businesses grow by being more productive, efficient, and profitable. Karen believes in working smarter in order to have the time to enjoy life, and she includes tennis, golf, road biking, and cheering for the Gators in her busy schedule.