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Jay Laird is CEO and lead game designer at Metaversal Studios, a company specializing in educational and socially responsible games with a heavy dose of humor. His clients include Fidelity Investments, MTV's Shockwave.com, MIT, DJ Spooky, the Boston Symphony Orchestra, and the New England Aquarium. He has worked on such projects as Geckoman, a platform game developed with Northeastern University and Boston's Museum of Science that provides an introduction to nanotechnology; Clique Online, a multiplayer online social game for young girls; and Shortfall, a National Science Foundation-funded game that makes environmentally safe engineering and supply chain management fun for everyone. Jay is also a screenwriter (The Strangler's Wife, Angel Face), a comic-book author (Star Wars: Do or Do Not, Sheepocalypse, Wings of Justice), and assistant director of game design programs at Northeastern University.