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Extracting the pain points

Extracting the pain points: Design Thinking: Implementing the Process (2016)
Extracting the pain points: Design Thinking: Implementing the Process (2016)

So you have a lot of observations from customer site visits, but you don't know how to prioritize them. The key in design thinking is to work out where the biggest pain points lie. Solving those pain points will lead to customer delight and loyalty.

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Skill Level Intermediate
46m 40s
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Skills covered in this course
Interaction Design Web User Experience

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