Learn how to convert a regular Instagram account to a business account.
- [Instructor] In order to get the most…out of using Instagram as a business, it's a good idea…to switch your Instagram profile to a business profile.…This will give you access to Instagram Insights,…as well as other business-related features.…Before we jump in and do that, I'd like to mention…that you must have a Facebook page created for your business…in order to create an Instagram business profile.…So if you don't already have one,…head on over to Facebook.com/business,…and create a basic business page before moving forward.…
Once you've downloaded Instagram to your device,…go ahead and open up the app up.…If you already have a basic Instagram profile…that you'd like to use for your business,…go ahead and log in.…If you don't, you can create a new one.…Once you've logged in to your profile,…you can switch it to a business profile by tapping…on the Profile icon on the bottom right of the screen…and then tapping on the three lines in the top right…and then by tapping on Settings.…From within your settings, if you scroll down a little bit,…
- Creating an Instagram business account
- Brainstorming content ideas
- Developing a posting schedule
- Optimizing your Instagram profile
- Uploading photos and videos
- Interacting with the community
- Using Instagram Stories
- Adding hashtags and locations
- Measuring your success with Instagram Insights
Skill Level Beginner
1. Get Started Marketing on Instagram
2. Develop a Marketing Strategy for Instagram
3. Implement Your Instagram Marketing Campaign
4. Marketing with Instagram Stories
5. Fine-Tune Your Instagram Content
6. Additional Considerations
Review Instagram Insights6m 16s
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