This video discusses the difference between just designing and building files that are mechanically correct for printing.
- How would I define print production?…Well, to put it simply,…I'd say that it's designing and building files…that print, fold, and trim correctly.…Now to accomplish that, you need to have some…understanding of the physical process of printing,…as well as finishing processes, such as folding and binding.…Now don't worry,…you don't need to be an experienced pressman…or bindery operator to understand these concepts.…A designer who's well-versed in print requirements…communicates well with the printing company,…both before and during the life of the print job.…And I want you to be able to ask the right questions…when talking to a printer,…especially at the beginning of a project.…
And I hope I can give you more realistic expectations…of the print manufacturing process,…as you come to understand how everything works.…In fact, these are the two recurring themes…in this video course, the value of communication…and the realities of the printing process.…But here's some good news, printers appreciate a designer…who has a curiosity about the print process,…
Author
Released
10/25/2016- Communicating with your printer
- Understanding types of printing: letterpress, sheet-fed, and more
- Handling corrections and alterations
- Attending press checks
- Understanding how color space and paper stock affect printing
- Finishing: folding, trimming, die cutting, and embossing
- Working with fonts and graphics
- Editing resolution and color in Photoshop
- Laying out print pieces in Illustrator and InDesign
- Preflighting designs
- Generating PDFs
- Refining PDFs in Adobe Acrobat
- Submitting the job
Skill Level Beginner
Duration
Views
Related Courses
-
Print Production: Spot Colors and Varnish
with Claudia McCue1h 57m Intermediate -
Print Production: Prepress and Press Checks
with Claudia McCue1h 1m Intermediate -
Acrobat: Preflight and Print Production
with Claudia McCue2h 38m Intermediate
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Introduction
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Welcome1m 30s
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1. Understanding Print Production
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What is print production?1m 21s
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2. The Life Cycle of a Print Job
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Attending press checks3m 13s
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3. Types of Printing
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The art of letterpress1m 18s
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4. Ink on Paper
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Understanding color space5m 17s
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What's a spot color?3m 29s
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5. The Mechanics of Finishing
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Building to the correct size1m 26s
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Folding and trimming4m 40s
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Setting up for die cutting1m 24s
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Embossing31s
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6. Fonts
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Understanding font formats1m 52s
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Using Open Type fonts4m 30s
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Font concerns2m 26s
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7. Graphics
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Examining graphic formats6m 34s
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8. Photoshop Basics
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Image resolution3m 56s
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Color space4m 47s
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9. Illustrator Layout Basics
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Illustrator layout tips9m 14s
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Using swatches6m 46s
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Working with effects5m 57s
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Importing images8m 21s
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Text basics1m 56s
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Saving as a PDF6m 27s
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Gathering up the pieces2m 17s
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10. InDesign Layout Basics
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Setting up InDesign5m 7s
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Working with color swatches6m 31s
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Creating gradients5m 11s
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Importing graphics7m 27s
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Copying and pasting graphics4m 58s
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Preflighting in InDesign6m 29s
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Packaging a print job6m 55s
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Generating PDFs7m 12s
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11. Acrobat
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Using Output Preview6m 27s
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Using touch-up tools6m 29s
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Converting colors4m 7s
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Using Preflight profiles3m 44s
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Conclusion
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Submitting the job7m 7s
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Next steps1m 14s
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Video: What is print production?