Join Tony Harmer for an in-depth discussion in this video What is graphic design?, part of Introduction to Graphic Design.
- [Instructor] Everywhere you look, graphic design is all around you. The interface on the device that you're looking at this course on, the cover of almost every book you own, the packet of your morning cereal, the titles of your favorite film or program, the logo on the brand of your favorite shoes, the cover of your favorite album, some of the clothes and tee-shirts you wear, is everywhere. Graphic design is the art of using visual elements, typography, and color, to convey a message.
It's about communication, it's about interpretation, and it's about attraction, and it's been with us for a very long time, developing and evolving alongside our societies. Although many people think that graphic design is just about making pretty pictures, it's, of course, so much more than that. It's about understanding a message and using a combination of research, creativity and media, to convey that message in a way that is both aesthetically and functionally balanced.
You'll find a lot of different titles for all of the disciplines around the world of graphic design. But all of them, no matter what their job title is related to, in their specialism, they will have studied and employed the fundamental elements of layout and composition, color, and typography. This course has a chapter devoted to each of those topics, where you can get started on your journey into the world of graphic design. But first, let's take a look at the creative process, how we get from an idea to a finished work.
- The creative process
- Layout and composition
- Transforming images and assets in Photoshop
- Drawing logos in Illustrator
- Designing graphics and documents in InDesign
Skill Level Beginner
Graphic Design Foundations: Colorwith Mary Jane Begin1h 57m Beginner
Graphic Design Foundations: Typographywith Ina Saltz2h 23m Beginner
Learning Graphic Design: Techniqueswith John McWade1h 7m Intermediate
1. The Creative Process
2. Layout and Composition
Recommended courses1m 10s
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