Join Claudia McCue for an in-depth discussion in this video Short print runs, part of Print Production: Digital and Variable Data Printing.
…If you need something printed but you don't need…a huge quantity, digital printing is the way to go.…If you just need 1, if you need 20, if you need 50, for example, business…cards, you probably don't need a million of…them, you probably need 200 or 500 of them.…Well, digital printing makes it possible to just…order a few and at a very affordable rate.…If you need brochures for something like a convention or a trade show, and you don't…need 50,000, you just need 2- or 300,…again, digital printing makes that possible and affordable.…
For something like manuals or presentations that…you only need on a short-term basis,…or you only need a few, digital…printing, again, makes it possible, makes it affordable.…So, there you have it.…One of the great possibilities offered by digital printing is…the ability to print just one or two or a 1,000.…Whatever you need.…
- What constitutes "digital printing"?
- Printing short runs
- Working with digital color and large-format output
- Using InDesign's Data Merge feature to format variable data
- Printing on ceramics, metal, and wood