From the course: Magazine Design: Getting Started
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Middle of the book - InDesign Tutorial
From the course: Magazine Design: Getting Started
Middle of the book
- The middle of the book is commonly called the editorial well, and it's almost always where your big feature articles will appear. If it's dinner, this is the main course. It's called the well because this is where a magazine that carries advertising normally has none, or it'll have just the occasional ad page or spread to separate one article from the next. There are of course exceptions. This open space allows you almost unrestricted liberty to design in the style that best suits the material or makes the most dramatic impact. You'll have a few restrictors, one will be space. Unlike the web, print is limited, so there's usually a compromise between text and graphics and how much space is allotted to each. Another may be your magazine's type styles, or graphical identifiers. Lines, borders, pointers, things like that, sometimes you'll want to retain a house style, other times not. For all practical purposes, there are infinite ways to design feature articles, just no limit, but you…
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