From the course: Cert Prep: Adobe Certified Associate - InDesign

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Identify the purpose and audience for graphics

Identify the purpose and audience for graphics - InDesign Tutorial

From the course: Cert Prep: Adobe Certified Associate - InDesign

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Identify the purpose and audience for graphics

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- [Instructor] Let's begin our look at the ACA exam objectives starting with the first group, working in the design industry. The first topic in this group is to identify the purpose, audience and audience needs for preparing images. First, what is the purpose of a graphic? A graphic is just a visual image created for a specific reason whether it's in print, on the web or in film and there are many purposes for creating graphics. and data to help viewers understand an idea or a situation. Charts and graphs are graphics that can help us in this way. Books, newspapers, magazines and video all use graphics in this manner. Maps illustrate relationships in the physical world showing land forms, distances, political and geographic boundaries and so on. Diagrams and illustrations are similar in that they promote learning and understanding. Illustrated instructions can help you assemble and use a product that you buy or a textbook diagram can help you understand a sequence of historical…

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