Join Nigel French for an in-depth discussion in this video Formatting the supporting text, part of InDesign: Layout and Composition.
Continuing from the previous movie, I'm now going to turn my attention to the supporting text. In doing so, I'll be applying the same principles of consistency and contrast to create variations on a theme. I'm going to move now to the third page in this document. Which contains the main body of the text already formatted but all of the remaining text it's raw state. Down here we have a pull quote and I'm going to apply an object style to this.
To set the format of the frame as well as the contents of that frame. The pull quote is a variable we can use to add white space and visual interest. Add contents text will run through a different length from month to month. If there's more text, we can lose the pull quote all together, it's not essential. If there's less, we can use a bigger pull quote or we can add more space above it by increasing the size of the text wrap offset. So let me just put this.
Into place. And let's imagine now, that we need to add more space above this pull quote. I will come to my text wrap, and I'll break the chain there, so that we can set just the top off set differently. So rather than having a single line space. Maybe we want a double line space above it. So this is a way in which we can dial in the exact amount of white space or, to put it another way, we can use the pull quote to add in spacing so that the text takes up as much space as we need it to.
You see that, in this particular layout, without the pull quote. The department head each month falls awkwardly at the bottom of the second column and makes the columns unbalanced. Introduce the pull quote, problem solved. The style of the pull quote repeats the use of our accent color. For further repetition I've applied that color to the cover text at top right, stylistically linking it with the pull quote. The solid bar, along the top of the page, is itself a repetition.
Being at a height, of eleven points. Which is the letting value of the body text. The size and weight of the magazine title, clearly signals that this is the subject of the page. At top left, there's another splash of the accent color and a repetition of the device used for the cover story text. Reversing out of a solid bar. For consistency, the captions are in the same typeface family as the body text. For contrast against the pictures, they are bold.
And on a background of solid white. As you saw, I applied them through the use of an object style, which as well as applying the type formats, also applies the fill property to the frames. So, that leaves just the masthead information. I'm going to make this smaller, so that it doesn't compete with the main text. Because the text follows a strict pattern. Bold head, regular text, bold, regular, bold, regular. I can address this with the application of a style sequence, which applies the style most head bold then the next style find in the paragraph style definition.
The masthead text is also differentiated by the use of a white space column between it and the main text. I'm using a 12-column grid with each text column occupying three units, while the masthead occupies just two. So we see that from a block of undifferentiated text, I've created hierarchean readability by applying contrast, consistency and repetition, white space, rules and a restrained use of color.
- Creating visual relationships with alignment and repetition
- Exploring different configurations
- Using scaling and white space
- Organizing a page with rules
- Working with flexible column grids
- Establishing hierarchies
- Working with symmetry and asymmetry
- Integrating text and images in your layouts