Join Claudia McCue for an in-depth discussion in this video Exercise: InDesign Data Merge for text, part of Print Production: Digital and Variable Data Printing.
…To give you an idea how a simple variable data works, I'm…going to show you how you can create a series of postcards that are…going to be mailed out to recipients, and I can easily generate a…unique postcard for each person and put their name and address on it.…It's really pretty neat.…And, it uses a feature in InDesign called, data merge.…Now, keep in mind, for a really complicated project you're…going to use some kind of proprietary solution, such as XMPie.…But you can actually do a lot with the tools that are built right into InDesign.…So first, I need a record of everybody's name and address.…
So, I've built that in Excel.…Let me show you.…So here in Excel you can see I have their address, the city and state.…When I scroll back to the left, you can see that I have…their firstname, lastname, and then the year and brand and model of their scooter.…Now, for this particular card this is one side of the…card the other side of the card I'm going to personalize later.…But this is just enough to get me the mailing addresses on one side of the card.…
- What constitutes "digital printing"?
- Printing short runs
- Working with digital color and large-format output
- Using InDesign's Data Merge feature to format variable data
- Printing on ceramics, metal, and wood