Join Nigel French for an in-depth discussion in this video Designing the reverse side, part of Designing a Business Card.
- For the reverse side of the card…I essentially want a repetition of the items…that I'm using on the front side.…So I'm going to select the logo,…I'm going to select the red rectangle…and copy both of those, Command or Control C,…move to the reverse side and then paste them in place.…But I don't want them in exactly the same position.…I'd like the red to go at the top…and the graphic to go at the bottom…and to be right aligned.…
I'll then select that text frame that is there…and bring this to the front.…I'll also fit the frame to the content there.…So now I want to align the text relative to the graphic.…I'll pull a guide out to the left edge of the G,…then I'll position the type relative to that.…In terms of the vertical positioning of the type…I'd like it positioned with its baseline…on the bottom line of the fourth row,…so one, two, three, four.…
This line right here.…I'm going to change the alignment of the text…within this frame.…And I'm also going to change one other property as well.…Let's come to the Object menu,…
- Examining how layout, typography, and other elements add to a design
- Incorporating imagery
- Choosing paper stock
- Using common business card sizes and formats
- Printing options
- Positioning logos and text
- Preparing a business card for print
Skill Level Beginner
1. The Elements of a Business Card
2. Taking a Closer Look at Business Cards
3. Designing a Business Card for a Design Company
4. Designing a Business Card for a Coffee Shop
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