Join Von Glitschka for an in-depth discussion in this video Tim Frame, part of Learning Logo Design.
The next designer I want to talk about is Tim Frame.…He's a designer based out of Cedarville, Ohio.…And the logo I want to share with you is one he designed for a self promotional.…Now, not every logo design you are going to work on is going to be illustrative.…Meaning it might not have a very elaborate, organic drawn out design, it…might be more graphic in nature. That's great but still, you should be…drawing out and sketching out your ideas before you jump on the computer.…
And Tim isn't really executing a design here that, that is an incredible amount of…illustrative work. But as you can see in his sketch, he's…still problem solving. He's still going through the elements he's…going to have in his and his visual identity, and he's figuring out what he's…going to create before he creates it. Now, it might not be specifically the…shape of the final mark, but he's planning what he's going to lay out in a graphic…form when he moves to vector. So Tim, when he's working inside…Illustrator, he's a master craftsman when it comes to working with type.…
- Gauging client perceptions
- Determining the scope of work
- Quoting a project
- Profiling the client
- Developing a brand name
- Isolating design directions
- Crafting a visual identity
- Pitching your work
- Presenting brand systems
- Handling a change of course
- Making style guides
- Developing a brand narrative
Skill Level Appropriate for all
Creative Inspirations: Doyald Young, Logotype Designerwith Doyald Young1h 41m Appropriate for all
Graphic Design Foundations: Typographywith Ina Saltz2h 23m Beginner
1. The Client
2. Project CSI
3. Exploratory Process
4. The Design Process
5. The Pitch
6. Gathering Feedback
7. The Launch
8. Staying Inspired
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