Author
Released
7/2/2013- Understanding how dies are created: hand-engraved, machined, or photo-engraved
- Preparing files for die-cutting
- Choosing appropriate stock
- Creating artwork for single- or multi-level embossing
- Checking proofs
- Examining a cutting die
- Handling a complex bleed
Skill Level Intermediate
Duration
Views
- [Voiceover] Hi, I'm Claudia McCue. During this course, I'm going to introduce you to three ways to lure the reader, what I call shape, surface, and shine. Die cutting allows you to shape your printed piece, takes it beyond the boring, old rectangular format. Embossing scalps the surface of your paper. It provides the double enticement of dimension, and tactile engagement. Foil stamping creates the shine that can turn paper into gold. Of course, all these processes require planning, and close collaboration with your printer, even more so than a standard print job.
But these enhancements have the power to grab the attention of a reader, to draw them in, and give your printed piece a chance to deliver its message. So, let's explore the visual impact you can add to your print projects, by using die cutting, embossing, and foil stamping.
Related Courses
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Print Production: Spot Colors and Varnish
with Claudia McCue1h 57m Intermediate
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Introduction
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1. Embossing Basics
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Die components5m 58s
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How dies are created1m 10s
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Cost and time considerations2m 56s
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2. Manufacturing Considerations
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Choosing appropriate stock3m 13s
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Embossing preprinted stock3m 27s
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3. Preparing Artwork for Embossing
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Sculptured embossing2m 25s
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Checking an embossing proof2m 19s
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4. Foil Stamping
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Examples of foil stamping1m 46s
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The basics of foil stamping6m 48s
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Foil limitations2m 55s
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5. Die Cutting Basics
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Examining a cutting die2m 19s
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Laser die cutting1m 46s
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6. Designing Die Cutting in Illustrator
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Handling a complex bleed6m 57s
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7. Designing Die Cutting in InDesign
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Conclusion
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Video: Embossing and die cutting: Paper sculpture