Join William Everhart for an in-depth discussion in this video Multilingual issues, part of Illustrator: Package Design.
…Products are often sold in multiple countries,…and here in the U.S. there are many…residents for whom English is a second language,…so it's often necessary that packaging be multi-lingual.…Now this could include the product name, and main…descriptive text, or simply the directions for use and ingredients.…However, adding more text to your design can…become a real challenge and clutter up your design.…So in this video I want to discuss some of the…options you have for dealing with the challenges of multilingual packaging.…So for this particular exercise I have chosen the label as our demonstration…because, I have a very limited amount of space for all of my…descriptive text and my nutritional facts, so I just don't have a lot…of room to put a second or even third language on this label.…
So how do we deal with this?…Well, one possible solution would be to actually print two version of the label.…But how do we handle those versions?…Well, here in Illustrator, you really only have a couple of choices.…One, you could create separate documents, an English document, and…
- Choosing a package type
- Determining package size
- Examining design considerations
- Creating a mockup
- Laying out your package design
- Creating your own barcode
- Preparing artwork
- Creating a 3D structure
- Incorporating cutting die CAD
- Creating a print-ready PDF
Skill Level Intermediate
Graphic Design Foundations: Typographywith Ina Saltz2h 23m Beginner
Graphic Design Foundations: Colorwith Mary Jane Begin1h 57m Beginner
1. Before You Begin
2. Design Considerations
3. Preparing the Package Structure
4. Laying Out Your Design
5. Adding Barcodes
6. Proofing Your Design
7. Working with CAD
Adjusting a dieline4m 34s
8. Preparing Your Design for Printing
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