From the course: Brand Redesign: Small Business
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Marketing and promotion - Illustrator Tutorial
From the course: Brand Redesign: Small Business
Marketing and promotion
- [Instructor] There's been thousands of books written about marketing and many marketing experts developed their own proprietary form of marketing strategy that they say will grow a business. Most of the information found through these resources are overly complex and not very sustainable for small business. Good marketing is nothing more than common sense practically applied to a real-world context. This is best shown and explained so let me walk you through several effective and easy ways we improved the marketing and promotion for OneStop Pro. Now, OneStop Pro is a service-oriented company. You need their service. They show up. They perform their service whether it's heating and cooling, plumbing, or electrical, and that pretty much sums up the experience. They do a good job. You've seen their ratings. They're off the charts awesome and so I decided they're already doing great service so we don't need to market it with buzz words and catchphrases like guaranteed quality. All those…
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