Join Nigel French for an in-depth discussion in this video Formatting the logo for different uses, part of Designing a Logo for a Band.
…Along with the logo, we should also supply basic information about…the color breakdown, and the minimum size requirement and clear space requirements.…So, here on a separate layer, if I open my layers panel, I…have the labels, which include the color breakdown for the full color version.…And the color breakdown for the spot color version.…I have this annotation, which indicates the minimum size, and I'm saying that…the minimum size the logo should be used at is one inch wide.…
2.5 centimeters, and the minimum amount of space around the logo should be one s.…And I'm using part of the logo to indicate what the clear…space should be, so that it's relative rather than an absolute amount.…In addition to that, you might also consider.…Making some basic mock ups like this, just a t-shirt mock up, and if I turn off…that layer I'll quickly recreate that, and if I…come down here, we'll use the two color version.…
I'll select that, Cmd C to copy it and I'll switch over to Photoshop.…Cmd V to paste it.…And I'll paste it as a Smart Object and…
Want more information about building a solid logo? Check out Nigel's Designing a Logo Topics include:
- Exploring type casing, weight, and alignment
- Evaluating typefaces
- Adding an enclosing shape or lines
- Presenting different ideas to clients
- Choosing colors
- Fine-tuning the design
- Saving separate versions of the logo
Skill Level Intermediate
1. The Design Brief
2. Exploring Ideas
3. Presenting Ideas
4. Finessing Ideas
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