All the elements to your design are now in. In this video, review final tweaks to ensure your design makes the impact you deserve.
- [Instructor] If you've followed along this far,…your sell sheet should be near complete.…You've laid it out, established a font and color hierarchy,…visualized your data, placed icons where appropriate,…and used illustrations or photography…to make what you're selling the star.…As a final step, it's now time to review…alignment and spacing.…As an example, here is my near final tri-fold brochure…that we're using as a sell sheet for Killer Infographics.…
As I look closer at it, there's definitely some details…I would like to fix.…For instance, it feels like, while it only might be…a few points, this conference collateral icon…is not aligned with the rest of my icons.…So I'm simply going to select them…and use the align tool to make sure…they all line up accordingly.…Now since the other icons moved down when I did that,…I'm also going to move them up just a little bit…to ensure there's even spacing between all of the icons.…
I'm also noticing that some things might not be…entirely lined up appropriately when we go down this row.…
- What is a sell sheet?
- Types of sell sheets
- Defining your audience, purpose, and call to action
- Using data and visuals
- Choosing images and colors
- Designing the sell sheet
Skill Level Beginner
Data Visualization: Best Practiceswith Amy Balliett1h 15m Beginner
Storytelling for Advertising Campaignswith Stefan Mumaw35m 10s Beginner
1. Developing Your Content
2. Laying Out Your Content
3. Wireframing Your Design
4. Designing Your Sell Sheet
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