Join Justin Seeley for an in-depth discussion in this video Developing a typeface palette, part of Illustrator for Web Design: Aesthetics.
- Anytime I start a new project,…one of the toughest decisions I have to make…is the types of fonts that I'm going to be using…inside of the project.…And so I spend a lot of time on something…that I have termed the typeface palette,…and this is basically just a style guide for me…to sort of, in my head, wrap myself around…what this design is going to look like typographically.…And this is something that can take you…a long time to figure out…because this is a very personal decision.…Typography is something that controls us emotionally…and draws us in visually, so it's very important…that you nail it each and every time…you create a new design.…
In this movie, I'm going to be walking you through…my typeface palette development cycle.…And so I'm just going to walk you through exactly what I do…each and every time I create a brand-new design.…The first thing I do is I create a brand-new document,…and I call this document my typeface palette…and I'll save it into the same folder that I'm working on,…the comp 4, whatever project it is, whether it be a website,…
- Finding color inspiration
- Applying color
- Choosing the right typeface
- Using character and paragraph styles
- Optimizing graphics in Photoshop
- Placing photos and vector artwork in Illustrator
- Creating buttons and other UI elements
- Organizing and sharing your project
Skill Level Intermediate
Illustrator for Web Design: Core Conceptswith Justin Seeley1h 33m Intermediate
1. Working with Color
2. Working with Text
3. Working with Images
4. Creating UI Elements
Designing your navigation4m 57s
5. Last Steps
Taking the next step1m 42s
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