Join Nigel French for an in-depth discussion in this video Designing with rectangles, part of Designing a Logo.
So we are keeping it simple and we are working with simple shapes. Here are…some famous logos that use simple shapes. Circles, triangles, ovals,…rectangles, stars, rounded rectangles, all incredibly easy shapes to do in…Illustrator. I am going to begin working with squares and rectangles, move on…to circles and ellipses and then to stars and triangles.…So this is a starting point. Nothing but our type. Let's see, how about we draw…ourselves a simple square like so and we will give it a stroke weight.…
Move it up like that maybe. We can call that a logo, maybe not the best logo, but…it's a logo. How about we do this? I will select that and I will switch those…values, so I will give it now a green fill rather than a green stroke.…And I will send that to the back and then I will need to come in and select…that piece of type and make the fill of my type white. I think I will want to…just reduce the size of it a little bit. And again, we call it logo. What if we…were to rotate the rectangle? So I will choose my Rotation tool.…
- Choosing the right typeface
- Exploring transparency, warped type, and other treatments
- Working with line, shape, and imagery in a logo symbol
- Considering current trends in logo design
- Fine-tuning a design after client selection
- Drawing up usage guidelines
Skill Level Intermediate
Designing a Logo for a Media Companywith Nigel French53m 51s Intermediate
1. Defining the Parameters of the Job
2. Type-Only Logos
3. Type Treatments
4. Designing a Logo Symbol
5. Selecting and Preparing the Finished Logo
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