Join Nigel French for an in-depth discussion in this video Converting process to tints, part of Logo Design: Techniques.
- For my third example…of using recolor artwork let's take a look at this logo,…which has been created using three colors,…but we now need to create a single color version of this…that relies upon different tints of that same spot color.…So I will select it, come to Recolor Artwork…and I can, here, as I did before…come and choose from my color books, PANTONE+ Solid Coated.…But, that's not going to work because it's going…to give me three separate colors.…
Okay, so let me see what happens if we limit the color…and that's not going to work either…because it's wanting to give me three tints…based upon this yellow color,…but we actually want it to be based upon the blue.…So I'm going to do this, we'll set it back to…where we came in, and I'm going to drag the yellow…and the orange onto the blue color row…so that everything is now mapping to blue.…Currently these are three different…types of processed color blue and they…need to be three different tints of a spot color blue.…
And I'm going to limit it to one color…
- Generating logo ideas
- Choosing the right typeface
- Designing with simple shapes
- Adding shine, texture, beveled edges, and transparency
- Designing with negative space
- Choosing logo colors
- Preparing final files
Skill Level Beginner
1. What Makes a Good Logo?
2. Exploring Type Variables
3. Type Treatments
4. Designing with Simple Shapes
5. Logo Motifs
6. Logo Effects
7. Choosing Logo Colors
8. Lines and Stripes
9. Simple 3D and Shadow Effects
10. Finalizing the Logo
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