From the course: Privacy Strategies for Business Leaders

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Privacy and your policy/communications teams

Privacy and your policy/communications teams

From the course: Privacy Strategies for Business Leaders

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Privacy and your policy/communications teams

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- [Instructor] One of the biggest mistakes engineering teams make is not realizing the public impact of their products and technical decisions beyond metrics. There are outcomes to engineering decisions that cannot be measured in terms of growth and revenue. It is vital that your PR and communications teams, or a corresponding external facing team stays engaged in the privacy discourse. It may not always be foreseeable, but it is plausible that the following could have privacy and reputational impacts. First, who is your product aimed at? Second, how do you personalize your product for different audiences? Third, how do you make your product accessible to different groups? And fourth, how your data handling impacts different groups. These are not merely product decisions. They could be construed as policy decisions with communications outcomes. As this VENN diagram shows, there needs to be some overlap between your policy…

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