From the course: Data Curation Foundations

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Paper surveys

Paper surveys

From the course: Data Curation Foundations

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Paper surveys

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- [Announcer] We've gone over curation for online and caddie surveys. But what about old-fashioned paper surveys? Let's go back to our front-end and back-end paradigm. In a paper survey, what's your front end? It's paper, it's analog, and what does analog have? Along with nostalgia, limitations. First, the respondent uses a pen or pencil to fill it out. That means, they can skip questions, put two answers to a question that just takes one answer, or write comments all over. They can really go to town on that paper survey. And there is really no validation, unless somehow, your data collector can look over the survey before the respondent turns it in and say "Hey, you missed a question" or "I can't read this, what number did you put here?" In medicine, we can do this. But not so much in market research. Okay, now, what's the back end of a paper survey? Right, someone has to do data entry. Call the medical students.…

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