Key stakeholders including project sponsors, participants, and trainers must support the evaluation plan in order for it to work. Take steps to communicate the evaluation plan to critical stakeholders and earn their support and confidence.
- Once you create an evaluation strategy, you'll need to get buy-in from your project sponsor. Communicating and gaining support for your evaluation plan is key action number three in the ATD Competency Model for evaluating learning effectiveness. Here are a few steps you should take. The first step is to summarize your evaluation strategy in a clear plan that can be shared with your project sponsor, and other key stakeholders. Here are a few things you might include in your plan. A Project description, your Measurement goals, the Evaluation strategy, a Data collection plan that includes time frames, a List of project team members, and your Communication plan.
Once you complete a written plan, it's important to share it with your project sponsor, and other key stakeholders to get their buy-in. Let's imagine we've created a strategy to evaluate, an Interviewing Skills training program. You can download my sample evaluation plan to see all the details, and use it as a guide for creating your own plan. I shared this plan with Stacey Jones, the Project Sponsor, to get her buy-in. We walked through the measurement steps, and I explained how we could use it to make sure the training program met her objectives.
We also agreed upon a timeline for reporting back on the results. Keep in mind, there are often multiple stakeholders for measurement projects like this one. For example, my evaluation plan for the interviewing skills workshop includes having regional managers observe their supervisors conducting interviews, to make sure they're using the new process. I'll need to share my plan with those regional managers to make sure they're on board. Evaluating a training program can take time, money and resources, so it's important to get your sponsors buy-in for your plan before you implement it.
As a next step, I recommend creating an evaluation plan for one of your training programs, and sharing it with the sponsor to get their approval.
Check the exercise files for sample evaluation plans, reports, checklists, and worksheets that you can use to evaluate your own employee development program.
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- Common learning assessment models: Kirkpatrick, Phillips, Brinkerhoff, and alternatives
- Identifying expectations
- Collecting data
- Analyzing data
- Making recommendations