Join James Williamson for an in-depth discussion in this video Structuring products, part of HTML: Structured Data.
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- So the first thing that we're gonna do…for our Product page is review its structure…and then determine how to best add our structured data.…I think it's work pointing here that…in the case of this course, we're actually adding…structured data to an existing site.…If we were planning the site from scratch,…a better approach would be to consider the semantic mark-up…and structured data together.…That way you can be sure that you're writing…the most efficient code.…So I've got the bars.htm file from the 04_02 Directory…opened up and if I scroll down a little bit…I can see that just under my main header,…at about line 28 or so, I have an article.…
And it's role is article, it's class is main column…but what I'm really interested in, is the contents.…Here I can see all of my product information.…I've got the name of the product is an h3.…Below that I have an image.…I then have a paragraph that has a summary…or a little bit of descriptive text.…Underneath that is a heading…that identifies product details.…And then we have this unordered list…
- Choosing a syntax
- Learning microformats
- Structuring contact data
- Adding contact names, titles, photos, and addresses
- Learning RDFa
- Structuring event data
- Providing event dates
- Adding an event URL
- Learning microdata
- Structuring products
- Setting product pricing
- Adding individual product reviews
- Learning JSON-LD
- Creating a knowledge graph
Skill Level Intermediate
Google Analytics Essential Trainingwith Brad Batesole3h 50m Beginner
1. Introducing Structured Data
2. Marking Up Contacts
3. Marking Up Events
4. Marking Up Products
5. Creating a Knowledge Graph
Additional resources4m 59s
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