Join James Williamson for an in-depth discussion in this video Setting pricing, part of HTML: Structured Data.
- The vocabulary for defining pricing for a product…is understandable complex.…I mean a product might have different offers,…discounts, different types of payment methods,…you might have limited availability…for that particular product.…There's a lot of variables that come into play…when you're talking about the pricing of a product.…So as you can imagine defining pricing,…even for simple instances can actually require…a little bit of work.…So we've got the Schema.org product Schema opened up.…And if I scroll down, I can see looking in here…that there really isn't a pricing.…
However there is in offers.…Now you may remember offers from the previous chapter…when we did an event and the event…had a registration fee, we used offers.…So these object types are sharing that vocabulary…and that's a really good thing.…Because what it means is once you get familiar…with using one set of objects in a vocabulary…it becomes really easy to use them in different types…and different situations.…Okay, so that means that we're gonna…
- Choosing a syntax
- Learning microformats
- Structuring contact data
- Adding contact names, titles, photos, and addresses
- Learning RDFa
- Structuring event data
- Providing event dates
- Adding an event URL
- Learning microdata
- Structuring products
- Setting product pricing
- Adding individual product reviews
- Learning JSON-LD
- Creating a knowledge graph
Skill Level Intermediate
Google Analytics Essential Trainingwith Brad Batesole3h 50m Beginner
1. Introducing Structured Data
2. Marking Up Contacts
3. Marking Up Events
4. Marking Up Products
5. Creating a Knowledge Graph
Additional resources4m 59s
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