Join Ina Saltz for an in-depth discussion in this video Where type begins: The mark of the hand, part of Graphic Design Foundations: Typography.
This course is about typography, and if you really want to understand typography you have…to look back to where it began, the human hand.…Our alphabetic forms originated with handmade marks.…History tells us that drawing came before writing.…So first there were pictures and pictures became pictograms.…We have evidence of them, etched in bone, drawing with soot on cave walls and carved into clay.…But pictographs were limited in their ability to tell a story, so ideographs evolved.…
Ideographs showed actions and ideas.…Eventually ideographs were associated with certain sounds and their forms evolved into…the precursors of letterforms.…The letterforms were combined into what we now know as words.…All of these alphabetic systems were handwritten.…Today if we look hard enough at a typeface, it is easy to imagine the mark of the hand behind it.…For hundreds of years before pieces of type became physical objects, every letterform…was laboriously written stroke by stroke by hand on papyrus, on parchment, or on paper.…
- What is typography?
- Differentiating type characteristics
- Using ornamental and decorative type
- Combining typefaces
- Using contrast and scale
- Kerning and kerning pairs
- Choosing the optimum line length
- Aligning and spacing characters, words, and paragraphs
- Understanding factors affecting legibility
- Working with three-dimensional type
- Putting type in motion
Skill Level Beginner
1. Typographic Differentiation
2. The Language of Type
3. Spacing and Alignment
4. Touching on Type Design
5. Legibility and Readability
6. Typographic Composition
Contrast and scale4m 54s
7. Thinking with Type
8. Specialized Uses
Working with numbers2m 10s
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