Join Von Glitschka for an in-depth discussion in this video Using Facebook insights, part of Social Media for Graphic Designers.
- [Instructor] Using online resources…like social media are great,…but it helps to analyze actual metrics…on what people are responding to,…so you can better understand your audience…and interact in a more effective way.…So let's take a look at Facebook Insights.…So we're on my Glitschka Studios Facebook page,…and at the top of the page you'll see,…we're on the home page here,…then Inbox, Notifications, and Insights is right here.…Now you'll get a lot of really great insights…that is from the publishing tools,…as I showed you previously,…but we're going to go to Insights specifically.…
So we'll click on this.…And this gives us specific metrics…on all the various aspects of our page.…Page views, actions on page, the likes on page,…the post engagements, which in my opinion…is one of the most important ones.…Reach, which frankly I'm not sure why they show you this,…because you can't really control it anyway.…It's kind of throttled in my opinion.…But it does give you more specific information.…Now, you can see between April 15 to the 21st,…
- Understanding social media for business
- Branding yourself on social media
- The role of your website in social media
- Social media image sizes
- Facebook, Twitter, and Instagram strategies for designers
- Understanding Behance
- Using LinkedIn
Skill Level Intermediate
1. Getting Started
2. Facebook Strategy for Designers
3. Twitter Strategy for Designers
4. Instagram Strategy for Designers
5. Exploring Other Social Networks
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