Join Sean Adams for an in-depth discussion in this video Time and money, part of Running a Design Business: Selling Design to Clients.
- It's good to be clear,…speak about ideas, not typefaces,…and keep the client focused on the final goal…of the project.…But what can you do when the client asks…for the tenth set of revisions,…wants to continue to explore color options,…or won't commit to final copy.…Projects have a tendency to go on and on and on.…This is called project creep.…Without controlling this, you could, theoretically,…work on a project for the rest of your career,…without proper compensation.…
Some clients are incredibly organized,…understand the schedule, and recognize the timing…involved to do the work.…Others, need more direction.…The client makes changes to the content,…causing delays that affect the delivery date.…When the deadline for delivery passes,…clients rarely remember that their actions…caused the timing problem.…They blame the designer.…It's not fair, but it's very common.…It's my job to make sure the project stays on track…and meets the deadline.…
My only tools after reason fails,…are time and money.…First, I try not to be a jerk about revisions.…
Author
Sean Adams
Released
9/8/2017Instructor Sean Adams shows how to begin a working relationship with a potential client, explaining how to sell yourself, present previous projects, and set appropriate expectations. He also provides tips for communicating during the design phase, crafting and delivering an impactful presentation, and dealing with a variety of common conflicts. In addition, he discusses how to maintain lasting relationships with clients, create more work, and determine when it's time to part ways with a client.
- First contact
- Setting expectations
- Beginning the work
- Developing criteria for approval
- Communication during the design phase
- Crafting and delivering a presentation
- Dealing with conflict
- Clients who want to play designer
- When a client plays mix and match with a solution
- Choosing your battles
- Maintaining a relationship over time
- Determining when to end a client relationship
Skill Level Beginner
Duration
Views
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Introduction
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Welcome1m 56s
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1. Getting the Project
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Presenting previous projects3m 48s
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Delivering the contract3m 28s
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Setting expectations3m 16s
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2. Beginning the Work
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What to ask2m 55s
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3. Presenting to the Client
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Crafting the presentation3m 57s
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Managing the meeting4m 23s
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4. During the Process: Dealing with Conflict
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Color problems4m 3s
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Choosing your battles3m 54s
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Time and money3m 35s
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5. Completing the Project: Maintaining or Ending the Relationship
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Conclusion
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Next steps3m 30s
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Video: Time and money