From the course: Graphic Design Tips & Tricks

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Simply beautiful

Simply beautiful

From the course: Graphic Design Tips & Tricks

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Simply beautiful

“

- [John] In Barnes and Noble the other day, I came across this. This is a page from New Beauty magazine. Topics are hair, and skin, and makeup, and wellness, and fitness, very feminine, and gorgeous. Design-wise, New Beauty is as pretty a magazine as I'm aware of. Just front to back, full of great detailing. And detailing we can learn from. Look at this layout. I love this. Just type and flowers. It's beautiful. I looks like a poster. What's interesting, too, is that it's easy, at least its construction: soft gray page, center a headline on it, lay flowers on top, and if we just stop there, you can see its simplicity. Then add text. Its beauty, of course, is in the details. In this case, it starts with the magazine's display typeface with is called Chiswick. It's a ditto style, very light on the page. Dittos just say elegance. They have an upright stance, and these beautiful hairline strokes and serifs. The leading, or line spacing here is super-tight. It's negative. It's about 120…

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