From the course: Layout and Composition: Advanced Principles

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Rhythm in sequential design

Rhythm in sequential design

From the course: Layout and Composition: Advanced Principles

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Rhythm in sequential design

- When we think about a publication, we consider it on the screen as an InDesign file. A printer produced it and now exists as two-dimensional pages. The reader will read one page and move on to the next in order. This is wrong. An editorial publication or book is a three-dimensional object. The viewer may skim the pages forward or backward. In an editorial publication and certain types of books, if all typography and page layout is the same, he or she will quickly tire and set it down. An excellent publication should behave like a great film. There are quiet moments when the characters have a nice chat and then loud shocking moments as Godzilla tears through Tokyo. Some sections of the film are very slow and seem to drag on but make the viewer think of it. There are no explosions here. And of course, there are fast and exciting moments like a car or a chariot race. All of these form a cohesive and interesting experience. If a film were a traditional fiction book with the same gray…

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