From the course: Font Management Essential Training
Join today to access over 22,600 courses taught by industry experts or purchase this course individually.
Purchasing fonts from foundries
From the course: Font Management Essential Training
Purchasing fonts from foundries
- [Narrator] In a previous video, we'd learned about how to find free fonts online and there's no shortage of sites offering free fonts. But if you want your work to contain high quality unique fonts, you'll probably wanna pay for them. Let's take a look at the specific reasons why this is true. In a nutshell, the main reason why it's worth investing in commercial fonts is that you often get what you pay for. Commercial fonts are often of a higher quality than free fonts and when it comes to quality, first and more important is simply the design of the type face. Professional type designers with experience and talent produce great fonts, which are valuable assets. And these designers rightly expect to be paid for the care and refinement they put into their work. Secondly, you'll find larger sets of glyphs with special characters, punctuation, accented characters, fractions, numbering styles, and so on in commercial fonts. Also commercial fonts often come into families with different…
Practice while you learn with exercise files
Download the files the instructor uses to teach the course. Follow along and learn by watching, listening and practicing.
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.