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Passing the campaign off to marketers

Passing the campaign off to marketers: Developing Visual Campaigns
Passing the campaign off to marketers: Developing Visual Campaigns

Once your campaign is rolling, marketers will take over to promote and reinvent the assets you're creating. Amy Balliett explains how to communicate design needs to a marketer, how and what to pass off to them, and when to loop them in.

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Skill Level Intermediate
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