From the course: Spotting Logo Trends
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- By now you'll know that spotting trends is a critical piece of keeping your logo design as effective and relevant as it can possibly be. But it's just a piece. The payoff for opening your eyes to recognizing trends is they provide you that platform to extend them to their next phase. You'll now find yourself much more of a scrutinizer, and not just an acceptor. As designers, we take on the responsibility of guiding others based on our observations. We pioneer the visual language that helps to communicate and move our clients and the public forward. All an improbable task for anyone in our field that doesn't actually know which direction forward is. Use these examples we've showcased on this course as inspiration for identifying and gathering additional trends of your own. Find a trend logo you're inspired by and test your new skills by sketching out a linear or an adaptive version of it, pushing it to a new level. Surprise yourself, and find a logo with an entirely different…
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