From the course: Storytelling for Advertising Campaigns
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Building story through narrative
From the course: Storytelling for Advertising Campaigns
Building story through narrative
- Now that we have our five-part story structure, let's test out your natural ability to craft stories using that structure. We're going to do an exercise. Get a piece of paper and a writing utensil. We're going to write a story using that five part structure. Let's start with exposition. Pick a random event in history and then create a fictional character in that place and time. It could be a human, an animal or an inanimate object. Write a sentence that introduces this character and the historical event in which he, she or it lives. Now, write a sentence that communicates what this character wants and what is standing in he, she or it's way from getting it. Now, let's move on to our inciting incident. Write a sentence that invents something that happens that pushes him, her or it to go after the thing that he, she or it wants. Got it? Okay, now, document how the opposing force is working against him, her or it. This is our rising action. Okay, let's get to the climax. Decide if he…
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