Join Corey Koberg for an in-depth discussion in this video Creating an account and container, part of Google Tag Manager (V2) Essential Training.
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- So now that you have a plan for…how to structure your account, container,…and tags hierarchy, and which users will have the…various permissions, it's time to dive in.…We're going to open our browsers and head to…tagmanager.google.com, and this is going to…ensure that you get the most recent version…of the interface, which we're going to be…using for our examples here.…We're going to go ahead and log in with your Google account.…If you don't have a Google account,…you'll need to follow the prompts to sign up for one,…but I assume that most of you do.…Now, if you don't have any Tag Manager accounts so far,…you're going to be launched right into…the account creation screen here.…
Okay, first thing we want to do is set up an account name.…Generally this is going to be your company name.…You can decide whether you want to share this data…anonymously with Google or not, and we're going to…set up our first container right here as well.…And remember that we said our container is generally…going to correspond one per website.…
This course provides the skills to get up and running with Google Tag Manager quickly. It explores how to set up Tag Manager accounts and containers, use turnkey tags, create rules and macros, control versions and user access, debug tags, configure custom tags, and add code to capture specific Google Analytics events. Authored by GTM expert Corey Koberg, this course also provides crucial, time-saving best practices for working with Tag Manager.
Note: to keep the training as universal as possible, we use the nonmobile version of GTM, and configure it for a generic WordPress site. Your specific implementation will be dependent on how your site is coded.
- Creating an account and container
- Installing containers
- Using built-in tags from Analytics, ClickTale, and other services
- Working with variables
- Firing events with triggers
- Creating versions
- Using custom tags
- Implementing a data layer