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The importance of consistency in citations

The importance of consistency in citations: Local SEO
The importance of consistency in citations: Local SEO

Having citations is one thing, but they're not effective if they're not consistent. For a citation to be valuable and help instead of hinder your local SEO strategy, it has to be accurate. For starters, the NAP you list on your website should match what you've indicated in your Google My Business listing.

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Skill Level Intermediate
2h 31m
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Q: This course was updated on 08/30/2017. What changed?

A: The following topics were updated: identifying your top keywords, researching local keyword modifiers, optimizing page speed, setting up Google Search Console, creating a Google My Business page, outfitting your local listing with content, using the Google My Business interface, and securing reviews on Google and other sites.

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