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The course also gives an overview of top online survey tools, including SurveyMonkey, Google Forms, QuestionPro, and SurveyGizmo. The final chapter shows how to use SurveyMonkey to create a survey from start to finish, as well as smart ways to collect more responses.
- What are online surveys?
- Building a business case for a survey
- Reviewing the most popular free online survey tools
- Preparing an effective survey
- Creating a new form
- Adding questions
- Sending a survey out
- Analyzing response data
Skill Level Beginner
QuestionPro is what I would consider to be a more professional and comprehensive tool for creating online surveys. This helps it to contribute to its parent company status as one of the fastest-growing companies in the US with some pretty big clients, by the way, like Microsoft and Motorola. Now like the other surveys we're exploring in this chapter, QuestionPro has pros and cons to its free version, so let's begin with the pros. One, it offers quite a lot in the free version, including not one but three tools: Online surveys, MicroPolls, and IdeaScale, a feedback collection and voting platform.
It even has some cool gadgets like Google Analytics and Twitter blog integration. It has a simple wizard-driven approach to creating and editing your surveys, which makes it a very easy tool to use, and it offers a large number of different question types you can choose from in your surveys. Now to the cons. The free version allows for only one survey, then you'll need to pay. You're limited to 10 questions on that survey, and you're also limited to 100 responses.
Like the other online survey tools we're looking at, there are Upgrade options if you need to create more than one survey, want to ask more than 10 questions, or would like to receive more than 100 responses. For a fee you also get added functionality, depending on the license option you choose like password protection, email list management, advanced question types, SSL secured surveys and more.