- [Instructor] Now that you have goal tracking…and goal values set up across your website,…you should start seeing data fill out…as you look at your reports.…In this case, I'm looking at an acquisition report…of my different channels, which I will explain…more in depth in future modules.…But as you can see here, we see our users,…sessions, bounce rate, pages per session, and then…on the right side, all of our goals and conversions.…
Now, as you can see here, it's listed out…by goal conversion rate, goal completions,…and then, this is where our values are plugged in…to the goal completions to show us the total value…from each of our goals.…Now I want to explain this a little further…and understanding where these numbers come from…and how these rates are figured…and how you can then use them…to calculate your success in your analytics.…
Now for our example here,…if we see that we have a 2% goal conversion rate…and we have 10 goal completions,…in our example with the pet site,…we then have a goal value of $250.…We have 10 goal completions,…
- Implementing tracking code
- Customizing business goals
- Measuring bounce rates
- Tracking acquisition
- Measuring the performance of your landing pages and content
- Understanding the three Cs of analytics: Context, contrast, and comparison
- Tracking your audience by device
- Taking action
Skill Level Beginner
1. Where Do the Numbers Come From?
2. Beyond the Dashboards
3. Start with Primary Analytics Concepts
Navigating to bounce rate3m 34s
4. A Few Reports to Get You Started
Next steps1m 3s
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