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Difference between A/B and multivariate testing

Difference between A/B and multivariate testing: Marketing Analytics: Segmentation and Testing
Difference between A/B and multivariate testing: Marketing Analytics: Segmentation and Testing

The difference between A/B testing and multivariate testing is discussed in this lesson, which will enable members to plan for future segmentation

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Skill Level Advanced
53m 4s
Duration
19,751
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Skills covered in this course
Analytics Marketing Google Analytics

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