Updated
12/9/2020Released
10/15/2019This course was created by Madecraft. We are pleased to host this content in our library.

- Tracking users with User-ID
- Adding new views
- Creating and managing filters
- Event flow reporting
- Measuring events
- Working with advanced features
- Creating and applying segments
Skill Level Advanced
Duration
Views
- [Brad] It's time for you to unlock the advanced capabilities of Google Analytics and take your skills to the next level. Hi, I'm Brad Batesole, and in this course, we'll take a closer look at how to create and manage filters, create custom channel groupings, and interact with segments. We'll also dive deep into how Google Analytics processes data, how to create custom calculated metrics, how to debug your analytics setup, and so much more. There's a lot of great learning ahead, so let's get started!
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Introduction
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1. Google Analytics App + Web
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Reviewing the interface3m 46s
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Audience segmentation2m 32s
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2. Measuring Data
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How data collection works3m 59s
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Tracking users with User-ID1m 17s
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3. Views
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About views2m 3s
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Create a measurement plan2m 34s
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Adding a new view2m 43s
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View settings3m 18s
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View panel59s
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4. Filters
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View filters2m 39s
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Filter ordering59s
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Regular expressions (regex)3m 18s
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5. View Filters
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Create common case filters1m 21s
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Filter limitations1m 20s
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6. Events
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Anatomy of events2m 38s
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Events flow reporting2m 11s
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Measuring events1m 32s
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Events vs. goals2m 49s
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7. Advanced Features
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Site Search overview3m 5s
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Site Search setup2m 4s
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Create custom dimensions2m 40s
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Calculated metrics2m 42s
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Custom channel groupings3m 10s
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Custom content grouping2m 40s
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Weighted sort2m 13s
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8. Segmentation
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Overview of segmentation1m 9s
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Explore and apply segments1m 54s
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Create segments1m 54s
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Apply multiple segments1m 29s
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Conclusion
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Next Steps26s
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Video: Gain a better understanding of your data