Skip navigation

On September 14th, 2017, we published revised versions of our Privacy Policy, Terms of Service and Website Use Policy and published a Cookie Policy. Your continued use of means you agree to these revised documents, so please take a few minutes to read and understand them.

Write effective headlines

Write effective headlines: Writing Ad Copy
Write effective headlines: Writing Ad Copy

In this video, learn how to create headlines that grab the user’s attention and motivate them to convert. Mike explains the purpose of a headline and the four traits of good headlines, including grabbing attention, meeting expectations, addressing a pain point and making sense.

Resume Transcript Auto-Scroll
Skill Level Beginner
1h 7m
Show More Show Less

Continue Assessment

You started this assessment previously and didn't complete it. You can pick up where you left off, or start over.

Start Your Free Trial Now

Start your free trial now, and begin learning software, business and creative skills—anytime, anywhere—with video instruction from recognized industry experts.

Start Your Free Trial Now