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How psychology affects ad copy

How psychology affects ad copy: Writing Ad Copy
How psychology affects ad copy: Writing Ad Copy

Human psychology can shape the perception of ad copy. Many marketing companies are putting the power of the human brain to use in their ad campaigns. In this video tutorial, Mike explains consumer choice theory and advertisements, along with exploring marketing psychology. In addition, learn how to find out more about your audience.

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Skill Level Beginner
1h 7m
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