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Funnel-based segmentation vs. profile-based targeting

Funnel-based segmentation vs. profile-based targeting: AdWords and Analytics: Remarketing
Funnel-based segmentation vs. profile-based targeting: AdWords and Analytics: Remarketing

Funnel-based segmentation appears to be a part of the Google training philosophy which relies on the ability to track users’ onsite behavior, as well as attribution modeling of where conversions originated from and what path typical converters followed. S

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