Join Todd Perkins for an in-depth discussion in this video Understanding SWFAddress, part of Flash CS4 Professional: Building Search Engine Friendly Sites.
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In this chapter, we are going to use SWFAddress for deep linking Flash…applications. Deep linking refers to making links to individual states of an application.…So I'm going to click around in the buttons towards the bottom left of this…application here and what I want you to do is watch the browser update both the…title and the URL. So, I'll click About and it updates contact, and it updates.…Further, I can change the URL. Instead of the /contact, if I change it to…/about, the Flash application will update. Deep linking also allows for…bookmarking of states of an application. So, let's say I wanted to bookmark the…About page. So, what I'm going to do is click the Add Bookmark button and…I'll add it to the Bookmarks Bar, and then what I'm going to do is create …a new Safari window, open up my Bookmarks, go to the Bookmarks Bar and then go to…that link that I created and it initializes the Flash application to go to that state.…
Now, you may be thinking this has to be amazing for search engines.…
- Understanding search engines and SEO
- Adding deep links and bookmarking to Flash applications
- Optimizing HTML code in a web site
- Including searchable alternate content for browsers without the Flash Player
- Using SWFObject to help Flash SEO
- Setting up a testing server for Mac and Windows
- Monitoring SEO results
Skill Level Intermediate
Analyzing Your Website to Improve SEOwith Peter Kent1h 47m Intermediate
Best Practices for Flash-based Banner Adswith Anastasia McCune3h 59m Intermediate
1. Introduction to SEO
2. Using HTML to Optimize a Site
3. Helping Flash SEO with SWFObject
4. Helping Flash with XML and PHP
5. Using SWFAddress with Flash
6. Working with Progressive Enhancement
7. Getting Results
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