Join Todd Perkins for an in-depth discussion in this video Adding page titles, part of Flash CS4 Professional: Building Search Engine Friendly Sites.
The title of the webpage is the text inside of the title HTML element. …Here I'm looking at this Dorothy Brodsky website that I created. The title shows up at…the top of your web browser window. In this case it's Dorothy_Brodsky. [00:00:17.5] Now you may be thinking, how is this related to SEO if it's just something at the top…of my browser window that nobody probably looks at?…Let me show you how important a page title is. I'm going to go another tab and…then I'm going to search for lynda.com, all lower case. See these big links…like Learning @ Your Own Pace, Non-Dithering Colors And Browsers, etcetera.…
These links are page titles. So the title of your page is the biggest text that…you get in the search engine results. It has the most impact to searchers to…get people to come to your website.…Let me prove to you that this is the page title. Remember we have this Learning…@ Your Own Pace. It's at the top of the screen here and if you go to View >…View Source or View > Page Source in Firefox, I'm just going to expand the…
- Understanding search engines and SEO
- Adding deep links and bookmarking to Flash applications
- Optimizing HTML code in a web site
- Including searchable alternate content for browsers without the Flash Player
- Using SWFObject to help Flash SEO
- Setting up a testing server for Mac and Windows
- Monitoring SEO results
Skill Level Intermediate
Analyzing Your Website to Improve SEOwith Peter Kent1h 47m Intermediate
Best Practices for Flash-based Banner Adswith Anastasia McCune3h 59m Intermediate
1. Introduction to SEO
2. Using HTML to Optimize a Site
3. Helping Flash SEO with SWFObject
4. Helping Flash with XML and PHP
5. Using SWFAddress with Flash
6. Working with Progressive Enhancement
7. Getting Results
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