Join Ashley Kennedy for an in-depth discussion in this video Next steps, part of Final Cut Pro X v10.0.9: Commercial Editing Techniques.
Now that you've taken this course, you should be more familiar with what it …takes to bring a commercial from concept to creation. …Please realize there are so many different types of commercials. …Ours was a montage based spot with voiceover and music, but it's really only …the tip of the iceberg in terms of all the different possibilities. …But the takeaways that you can hopefully get from this course should be related to …workflow, from analyzing pre-visualization materials, to building …the audio foundation to designing, engaging visual content to working with …place holder materials, and bringing everything full circle and completing a …polished product. Now, one thing I didn't discuss in this …course are the two sister programs that come as add-on options for $50 apiece, …Compressor and Motion. Compressor will open up a whole host of …other compression possibilities so that you can deliver exactly what your client needs.…
And, Motion allows you to explore some exciting motion graphics and titling possibilities. …
- What is commercial editing?
- Understanding the product's audience and intent
- Marking the best shots
- Laying out the visual structure
- Building an audio foundation
- Manipulating speed
- Adding transition effects
- Adding graphics, music, and voice-over
- Delivering the project and receiving feedback