From the course: Storytelling for Business Video
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The three-act structure
From the course: Storytelling for Business Video
The three-act structure
- A quick look at screenwriting courses online, or on the shelves at your local bookstore, will tell you there are as many ways to structure narrative as there authors wanting to make a buck. For the purposes of a short business video, I say, "The simpler, the better." That means the three-act story, and that's where we'll start building the story for your video. The three-act structure has the virtue of being the simplest structure you can build a story on. It's organic. Beginning, middle, end. Sunrise, noon, sunset. Birth, life, death. In storytelling terms this translates to the setup, the problem, and the solution. A close variation on this would be the problem, the complication, and the solution. It depends upon the specific story you need to tell. A two-act structure is possible, but it would require you to combine two of these organic steps into one. Either setting up your story and introducing a problem in the first act, or introducing a problem and solving it in the second…
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